I am Cathy Husid-Shamir, a national media relations specialist with 30 years of experience. I have designed and implemented hundreds of publicity strategies that enhance clients’ corporate images while contributing to the bottom line. I specialize in obtaining lifestyle and consumer story placements in broadcast, print, trade and online media. Placements include The New York Times, The Washington Post, USA Today, Anderson Cooper 360, Good Morning America, The O’Reilly Factor, The View, NPR, Associated Press, Huffington Post, Yahoo News, iVillage, Travel + Leisure, Cooking Light, Town + Country, SPA, Elle Décor, Time Out NY and Hospitality Design.
In the nine years that we have worked with Cathy, our PR (earned media) ROI has outpaced our paid media metrics fivefold.
—Lindsey Schmid, Vice President of Tourism and Marketing, 1Berkshire
Cathy is a force of nature.
—Richard Faulds, Former President, Kripalu Center for Yoga & Health
I could not imagine doing my job without Cathy.
—Connie Yates, Public Relations Director, Tom Thumb grocery stores
Cathy is disarming, enchanting, and compelling. What other quality do you need in a publicist?
—Frank Schaefer, defrocked United Methodist minister, national activist, speaker
Cathy’s got heap big contacts, great relationships with writers and editors, and kept me busy with interviews that I think serve the organization beautifully. Kind and professional, and always there to coach and prep.
—Annie Kay, Lead Nutritionist, Kripalu Center for Yoga & Health
Cathy’s success was a reflection of her intelligence, perseverance, and upbeat nature.
—Tom Raney, Former Executive Vice President of Marketing, Neiman Marcus
Cathy’s efforts on our behalf were very successful, she made the contacts, was persistent and diligent with them, creative in her approach and as a result we very quickly received placement in several national publications.
—Pamela Scott-Smith, Marketing Director William Caligari Interiors Architecture 2003-2006
Cathy is determined and relentless. She maintains strong relationships with journalists, listens to their preferences, and shapes her approach around what she learns.
—Dan Keeney, Former Vice President and General Manager, Fogerty Klein Monroe Public Relations